Publication The Management of Museums Integrated Strategies and Territory Development by Alessandra Cuttaia - Giovanni Bozzetti EDUCATT – Ente per il Diritto allo Studio Universitario dell’Università Cattolica. Milano, 2020 A lively, modern and integrated museum system with local realities represents an exceptional marketing lever, capable of grafting a powerful driving force for economic development [...]
Publication United Arab Emirates: Nothing is impossible Guide to the new center of the world business A book by Giovanni Bozzetti The engine that drives the history and development of the United Arab Emirates is the pursuit of excellence in every and each area, the incessant desire to cross the limits of what man [...]
Publication Gli eventi quali leva di marketing territoriale per la valorizzazione urbana EDUCATT - Authority for the Right to University Education of Università Cattolica. Milan, 2013. This book, which is a result of an intense academic activity, aims at highlighting the role cultural heritage and environmental conservation may have in the rebirth of Italian [...]
